The Lead East Car Show 2023 is part of a large nostalgic event known as LEAD EAST, billed as the world's biggest 50s party and oldies festival. It is held every Labor Day weekend at the Hilton Hotel in Parsippany, New Jersey. The event features around 1800 old cars from 1982 or earlier, including customs, low-riders, and street rods, with over 2000 classic vehicles displayed. It is more than just a car show; it includes multiple stages with live music, dance events, sock hops, drive-in movies, and family activities. The event has a lively atmosphere, lasting day and night, and has been held annually since 1983 celebrating American car culture and 50s nostalgia. Cars from over 30 states and even Canada participate. Admission includes options for weekend or one-day wristbands with prices ranging around $20-$55 for spectators and specialized car entry plans. The show encourages pre-registration for cars and welcomes not only classic but also some custom and low-rider vehicles with modifications. The 2023 event was the 40th anniversary of Lead East, under new ownership with many activities and entertainment options planned.
