Municipal Clothing is co-owned and co-founded by Mark Wahlberg along with Harry Arnett and Stephen Levinson. The brand launched in 2019 and is described as an activewear and lifestyle company focused on inspiring people to bet on themselves and achieve greatness. Mark Wahlberg, a well-known actor and entrepreneur, is prominently involved in the brand's vision and mission, which blends performance lifestyle products with community and experiential retail strategies. The brand has expanded beyond apparel into flagship stores with additional offerings such as coffee shops and gyms, aiming for a broader community engagement under what they call the "Muniverse" concept.