Charlie Kirk made money primarily through his role as the CEO and co-founder of Turning Point USA, a conservative youth organization whose revenues grew significantly, reaching tens of millions of dollars. His salary from Turning Point USA increased from about $27,000 in 2016 to over $400,000 by 2021. In addition to his nonprofit leadership salary, Kirk earned money from a successful podcast and radio show, public speaking engagements, book sales, and media appearances. He also invested in real estate, owning luxury properties in Arizona and Florida. His platform and media presence further boosted his income through donations, merchandise sales, sponsorships, and royalties from his media ventures. Overall, Kirk built a net worth estimated around $12 million by leveraging his political activism into various streams of income.