Terence Crawford made approximately $10 million for his fight against Canelo Alvarez in 2025. This figure was revealed by Crawford himself, who emphasized that his motivation was more about legacy than money. However, this $10 million does not include additional potential earnings from pay-per-view shares, endorsements, or future promotional opportunities.
Separately, the fight purse was reported to be around $200 million in total, with Canelo Alvarez earning about $150 million, far exceeding Crawford's guaranteed amount for the bout.