Disney experienced a market value loss estimated at around $3.87 billion following the suspension of Jimmy Kimmel on ABC due to his controversial comments about conservative commentator Charlie Kirk's assassination. This suspension sparked massive public backlash, boycott calls against Disney, and the blacking out of Kimmel's show on several ABC affiliates, which contributed to the negative financial impact. However, experts note that such a loss in market value reflects stock price fluctuations and market dynamics rather than a direct, immediate loss in revenue. Disney's shares fell about 1.9% coinciding with the suspension event, but analysts caution that attributing the entire market value loss solely to the Kimmel incident oversimplifies the situation, as daily stock changes happen routinely for large companies like Disney. In summary:
- Disney's stock price dropped approximately 1.9%, equating to a $3.87 billion market value loss after the suspension of Jimmy Kimmel.
- The loss is largely a reflection of market reaction and stock value fluctuations, not a confirmed revenue loss.
- Boycott movements and affiliate blackouts contributed to the financial pressure.
- Disney reinstated Jimmy Kimmel's show after one week due to backlash.
- The incident also stirred debates on free speech and political influence around media companies.
This loss figure and the situation around the boycott and suspension were reported around mid to late September 2025.
