YouTube does not pay a fixed amount per view. Instead, creators earn money primarily through ads shown on their videos, and the revenue depends on factors like niche, audience location, ad types, and viewer engagement.
Typical Earnings Per View in 2025
- Average earnings per 1,000 views (CPM after YouTube's 45% cut) range from about $2 to $12 , which translates roughly to $0.002 to $0.012 per view
- Some sources estimate an average of around $0.00295 per view or about $2.95 per 1,000 views
- Higher-paying niches like finance or tech can have CPMs up to $25 or more, increasing revenue per view
- Earnings can vary widely; some creators report as low as $0.10 per 1,000 views, while others earn $20 or more per 1,000 views depending on content and audience
How Revenue is Calculated
- YouTube pays based on ad impressions, not just video views. Only a portion of views result in ads being shown (ad viewability rate).
- YouTube takes a 45% cut of ad revenue, leaving creators with 55%
- Other revenue streams include YouTube Premium revenue, channel memberships, and sponsorships, which can supplement ad earnings.
Example Earnings by View Counts
Views| Estimated Earnings (USD)
---|---
1,000| $2 – $12
10,000| $20 – $120
100,000| $120 – $800
1,000,000| $1,200 – $6,000
10,000,000| $12,000 – $60,000
These are approximate averages and actual earnings vary based on many factors
Requirements for Monetization
To earn money, creators must join the YouTube Partner Program (YPP), which requires:
- At least 1,000 subscribers
- 4,000 public watch hours in the past 12 months
- Compliance with YouTube monetization policies
- A linked Google AdSense account
In summary, YouTube pays roughly between $0.002 and $0.012 per view on average in 2025, but actual payouts depend heavily on niche, audience, and ad engagement. Creators typically earn a few dollars per thousand views rather than a fixed per-view amount
