The average amount to spend on an engagement ring in 2025 in the United States is approximately $5,200 to $5,500. However, this is just an average and not a rule. Many couples spend less than $3,000, while some spend much more depending on their preferences and budget. The traditional "three months' salary" rule is considered outdated; it is more important to align the spending with personal financial goals and comfort rather than adhering to a specific formula.
Average Cost
- Nationwide average: About $5,200 to $5,500.
- Most couples (64%) spend less than $6,000.
- About one-third spend less than $3,000.
- A small percentage spend above $10,000 depending on taste and means.
Spending Guidelines
- Disregard the "three months' salary" rule; focus instead on long-term financial plans.
- Some modern couples opt for one month’s salary or a personalized budget.
- Budgeting is personal and should align with financial comfort and goals.
Factors Affecting Cost
- Diamond size and quality, setting design, and metal type significantly affect cost.
- Alternatives like lab-grown diamonds and other gemstones can offer style on a budget.
- Region and state can affect average spending; some areas spend more than others.
Alternative Approaches
- Some couples buy a placeholder ring and later choose a ring together within budget.
- Ethical sourcing and customization play growing roles in cost and choice.
In summary, while the average cost is around $5,200 to $5,500, how much to spend on an engagement ring should be a personal decision based on financial comfort, preferences, and priorities rather than a fixed formula or average alone.
