To create an Amazon Storefront, follow these key steps:
- Have a professional seller account and enroll your brand in Amazon Brand Registry (which requires owning a trademark).
- Go to Seller Central and click on the "Stores" tab, then click "Manage Stores."
- Click "Create Store" and select your brand enrolled in Brand Registry.
- Use the Store Builder tool to create your store homepage by adding your brand logo, display name, and a meta description.
- Choose a template or start from scratch to design your store. Add product cards, images, text, videos, and other elements to create your homepage and additional pages.
- Add your products to the store, ensuring they are in your Seller Central inventory.
- Submit your Storefront for publishing; Amazon will review it, typically within 24 hours.
- Promote your Storefront through SEO, social media, and other channels.
This process allows you to build a branded, customized storefront that showcases your products on Amazon effectively without needing coding or design expertise.