Spiked Light Coolers are ready-to-drink (RTD) cocktail pouches made with Big Machine Vodka, real fruit juices, and natural flavors. They are low-calorie, non-carbonated vodka juice pouches with 5.9% alcohol content, typically containing around 80 calories and 3 to 4 grams of sugar. These coolers come in convenient, portable pouches ideal for outdoor activities, tailgating, or indoor gatherings, and are sealed tight to stay fresh. Popular flavors include Orange Oasis and Grapefruit Twist. They are marketed as easy-to-carry, tamper- proof, and great-tasting with a smooth vodka base, providing a refreshing cocktail experience without the need for mixing. The drink is designed to be squeezed and sipped directly from the pouch or with a straw, making it a casual and fun beverage option.
Additionally, Spiked Light Coolers are associated with NASCAR sponsorships, notably on Parker Kligerman's No. 48 race car for Big Machine Racing in 2024.
If looking for the beverage, local stores or online sellers may carry them, and they are designed for easy enjoyment at parties or on the go.