taylor swift life of a showgirl release party

Taylor Swift held the official release party for her 12th studio album, "The Life of a Showgirl," as a special movie event titled "The Official Release Party of a Showgirl." The premiere was on October 3, 2025, at 3 PM in theaters nationwide and continued showing through October 5. This event included the world premiere of the music video for the lead single "The Fate of Ophelia," behind-the-scenes footage, cut-by-cut song explanations, and new lyric videos from the album. Tickets were available for purchase in advance, and it was described as a dazzling and immersive musical experience with encouragement for fans to dance and celebrate together. The party was accompanied by multiple promotional appearances by Taylor, including talk show interviews and a mystery event the following night. In addition, fans in Berlin celebrated with a special "The Taylor Party" event on October 3, where they enjoyed a musical journey through Taylor's eras and all songs from the new album along with fan favorites. This cinema event was a key part of Swift's promotional blitz for the album, which also included midnight sales at Target stores and pop-up experiences in major cities like New York and Los Angeles.