The Victoria's Secret Fashion Show in 2023 was rebranded and returned not as a traditional runway show but as a special called "Victoria's Secret: The Tour '23," which streamed on Prime Video. This new format mixed documentary elements with fashion and featured a diverse group of models and artists. It was a departure from the classic yearly runway event that had been paused since 2018. The 2023 show aimed to reflect the brand's modern identity with more inclusivity but received mixed reviews, with some viewers criticizing the format and presentation. The traditional runway show is announced to make a comeback in 2024 in a more iconic form, bringing back some of the glamour and spectacle of earlier years.