The phrase "We Are Sinclair" can refer to two prominent contexts:
- Sinclair Broadcast Group (Sinclair, Inc.): A large American telecommunications and media company known as Sinclair Broadcast Group, operating hundreds of TV stations across the U.S. Sinclair's mission emphasizes enriching local communities through trusted news, serving communities, and supporting local economies. The company fosters values of integrity, customer focus, and forward-thinking strategic approaches. It also runs various digital multicast networks and is involved in local journalism, sports, and entertainment programming. Their branding and communications often use the phrase "We Are Sinclair" to convey their identity and commitment to their audience and communities.
- Senator Murray Sinclair and "Who We Are": "Who We Are" is also the title of a live recorded event and a memoir of The Honourable Murray Sinclair, a respected Indigenous judge, senator, and activist from Canada. The story and phrase here focus on identity, reconciliation, and Indigenous ways of knowledge and storytelling in Canada. This context of "We Are Sinclair" relates to his life's work and contributions in social justice, law, and reconciliation.
If the intention is to understand "We Are Sinclair" as a phrase or concept, it likely relates to the identity and mission of Sinclair Broadcast Group as a media company or to Senator Murray Sinclair's legacy and story depending on the context. Please specify if more detailed focus is needed on either.
