Meta keywords are a specific type of meta tag that appear in the HTML code of a webpage and help tell search engines what the topic of the page is. They are part of the head section of a webpage and are distinguished from regular keywords because they appear "behind the scenes" in the source code of the page, rather than on the live, visible page itself. Meta keywords are used to specify page description, keywords, and any other metadata not provided through the other head elements and attributes. However, they are now largely disregarded by most major search engines due to misuse.
Here are some key points about meta keywords:
- Meta keywords are specific meta tags located in the HTML head section of a webpage containing a list of keywords that represent the content of the page for search engines.
- They are used to give search engines more information about a pages content.
- Meta keywords are no longer used by most major search engines due to misuse and are considered an outdated and irrelevant meta tag that has no impact on your rankings in major search engines like Google or Bing.
- The most important thing to keep in mind when selecting or optimizing your meta keywords is to be sure that each keyword accurately reflects the content of your pages.
- Instead of focusing on meta keywords, you should focus on other more important meta tags, such as the title tag and meta description, which can affect how your pages appear in search results and influence visitor behavior.
