The three identifying factors that need to intersect to find your sweet spot are:
- What you love doing (your passion)
- What you are really good at (your skills or strengths)
- What makes you good money or what the market is willing to pay for (market demand)
The "sweet spot" is found at the intersection of these three elements, representing a niche or path that is fulfilling, sustainable, and potentially profitable. This concept is used in various models such as the Entrepreneur Sweet Spot, the Hedgehog Concept by Jim Collins, and the Japanese ikigai framework. If you focus on only two out of the three factors, the success and long-term viability of your plan or business may be compromised. Finding alignment among these three leads to clarity, focus, and the best chance for success.
