Prime Days refer to the special shopping events held by Amazon exclusively for its Prime members. In 2025, there are two major Prime Day events:
- The main Amazon Prime Day took place from Tuesday, July 8, to Friday, July 11, 2025. This event lasted four days, which is the longest Prime Day duration so far.
- Prime Big Deal Days, also called the October Prime Day, was held from Tuesday, October 7, to Wednesday, October 8, 2025. This is a shorter 48-hour event serving as a fall shopping event ahead of Black Friday.
Thus, Prime Days in 2025 are July 8 to 11 and October 7 to 8. These days are known for exclusive deals and discounts for Amazon Prime members on a wide variety of products and brands.
