A broadsheet newspaper is a large format newspaper characterized by long vertical pages, typically of 22.5 inches (57 cm) . It is designed with columns that comprise a standard format newspaper and follows a formalized journalistic approach. Broadsheets cover the most important news stories, often taking place on an international and local basis, and tend to cover politics, government information, and other serious topics. They are more than just the papers on which the copy is written, as they refer to a more serious approach to journalism. People who read broadsheets want more traditional, in-depth news coverage and tend to have higher education and better jobs than tabloid consumers. The focus of a broadsheet is delivering the facts in a more somber tone than trying to entertain an audience. In the United States, the traditional dimensions for the front page half of a broadsheet are 12 in (305 mm) wide by 22.75 in (578 mm) long. However, many U.S. newspapers have downsized to 11 in (279 mm) wide by 21 in (533 mm) long for a folded page in efforts to save newsprint costs.