what is agro tourism

Agritourism, also known as agricultural tourism or agro-tourism, is a field that is growing in popularity as producers try to diversify and increase profits. It involves any agriculturally based operation or activity that brings visitors to a farm or ranch. Agritourism is a form of commercial enterprise that links agricultural production and/or processing with tourism to attract visitors onto a farm, ranch, or other agricultural business for the purposes of entertaining or educating the visitors while generating income for the farm, ranch, or business owner. Some examples of agritourism activities include farm stays, wine tastings, honey sampling, berry picking farms, and camping among vineyards. Agritourism can create economic diversification for farms, foster cultural connections, and help connect people with agriculture and the natural environment. It is a great sustainable travel option when conducted properly.