what is an seo company

An SEO company, also known as an SEO agency or SEO business, is a professional service provider that helps businesses improve their online presence and performance through search engine optimization. SEO companies use various tools and techniques to optimize a website to suit both the target audiences and search engine requirements for better online visibility. They help businesses grow rankings, traffic, and revenue from organic search by performing multiple tasks such as the generation of links, creation and optimization of content, restructuring of website design, and full website performance. An experienced SEO company stays current with updates and is ready to adjust the strategy accordingly. The services provided by an SEO company typically include SEO audit, on-page optimizations, off-page optimizations, technical optimizations, and reporting. Some SEO agencies may provide additional services such as strategy development, A/B testing, and advanced analytics tracking. Working with an SEO agency can help a business achieve better visibility, better traffic, more leads, more conversions, and better ROI.