Customer support is the assistance and advice provided by a company to those people who buy or use its products or services. It is the team of people who help customers with a companys products or services. Customer support is often practiced in a way that reflects the strategies and values of a firm. It is different from customer service, although it employs customer service techniques. Customer support is a range of services to assist customers in making cost-effective and correct use of a product, including assistance in planning, installation, training, troubleshooting, maintenance, upgrading, and disposal of a product.
Here are some key points about customer support:
- Customer support is provided via phone, email, live chat, tickets, and social media.
- Good quality customer support is usually measured through customer retention.
- Customer support is important for business growth because it has the potential to greatly impact a business reputation, customer retention, bottom line, and more.
- The most significant reason to invest in customer support teams is to delight customers.
- Customer support strategies include being where your customers are, providing responsive and relevant support, and solving customer problems.
- Examples of good customer support include personalized interactions, proactive communication, and quick resolution of issues.
In summary, customer support is an essential part of any successful business that involves providing timely, empathetic help to customers who have trouble with a companys products or services.
