what is distribution management

Distribution management refers to the process of overseeing the movement of goods from the supplier or manufacturer to the point of sale. It includes activities and processes such as packaging, inventory, warehousing, supply chain, logistics, transportation, and delivery of goods. The goal of distribution management is to ensure that the right product and quantity reach the right buyer at the right time and in the most efficient way possible. Effective distribution management is important because it organizes everything involved in getting the goods to the buyer, increases inventory turnover, optimizes business processes, and directly affects customer satisfaction and profitability. Distribution management is an important part of the business cycle for distributors and wholesalers, and having a successful distribution management system is important for businesses to remain competitive and to keep customers happy.