Flipkart Assured is a quality assurance program by Flipkart that was launched in 2016 to enhance the overall customer experience. It is a badge of assurance given to some listed products on the platform. The badge ensures two things: high quality and fast delivery. Products under this tag go through strict quality checks, then packaged and delivered to customers. The Flipkart Assured badge is awarded to sellers who sign up for Flipkart fulfillment and store products in Flipkart warehouses. The badge is very helpful for sellers in growing their business, since the F-Assured tag gets better visibility and more trust from the buyer. To get the F-Assured badge, sellers need to meet certain eligibility criteria, which include:
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Quality checks: Products must go through strict quality checks to ensure that they meet the required standards.
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Fast delivery: Products must be delivered to customers within a specified time frame.
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Return rate: The return rate of products must be within a specified limit.
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Cancellation rate: The cancellation rate of products must be within a specified limit.
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Customer ratings: The customer ratings of products must be within a specified limit.
Sellers who meet these criteria are eligible for the F-Assured badge, which can help increase their product visibility and sales.