what is going on with scooter braun

There has been speculation about what is going on with Scooter Brauns artist roster. In April 2021, Braun sold Ithaca Holdings to HYBE, the publicly traded company formerly known as Big Hit Entertainment, which is best known for creating the K-pop group BTS. All of Braun's clients are under contract, and negotiations have been going on for several months as Braun steps into his larger role as CEO of HYBE America. Some reports suggest that Justin Bieber and Ariana Grande may be leaving Braun's management, but representatives for both artists have not confirmed this. Demi Lovato has confirmed that she is no longer managed by Braun following an "amicable" parting of ways.