The Helical Model of Communication is a communication model proposed by Frank Dance in 1967 that challenges traditional linear communication models like the Shannon-Weaver model. The model views communication as a dynamic, evolving spiral that is cyclical, contextual, continuous, non-repetitive, and accumulative. The name "helical" comes from the shape of a helix, which is a three-dimensional object that is wound uniformly around a cylinder or cone.
According to the Helical Model of Communication, the process of communication evolves from the very birth of an individual and continues till the existing moment. All living entities start communicating from the very first day of their origin. The communication process starts very slowly and defined small circle, and gradually moves upward in a back and forth circular motion, forming a bigger circle at the top. The main characteristic of the helical model of communication is that it is evolutionary, and it is largely dependent on the past behavior patterns of the individual, with some modifications and changes.
The Helical Model of Communication recognizes that communication is an ongoing, dynamic process where senders and receivers constantly exchange information, leading to shared understanding and relational development. It includes important aspects such as intelligence, languages, experiences from the past, and is a two-way model, with similarities to traditional communication theories. The model argues that communication is cyclical, continuous, non-repetitive, and accumulative, and it can be used to represent communication in a range of scenarios.
In summary, the Helical Model of Communication is a communication model that views communication as a dynamic, evolving spiral that is cyclical, contextual, continuous, non-repetitive, and accumulative. It recognizes that communication is an ongoing, dynamic process where senders and receivers constantly exchange information, leading to shared understanding and relational development. The model argues that communication is cyclical, continuous, non-repetitive, and accumulative, and it can be used to represent communication in a range of scenarios.
