what is mobile commerce

Mobile commerce, also known as m-commerce, refers to the buying and selling of goods and services through wireless handheld devices such as smartphones and tablets. It can be understood as a subcategory of e-commerce, or as the mobile version of e-commerce. Mobile commerce enables users to access online shopping platforms, browse and make purchases as conveniently and seamlessly as possible. Mobile commerce has grown rapidly due to increased wireless handheld device computing power, a proliferation of m-commerce applications, and the resolution of security issues. Examples of mobile commerce include in-app purchasing, mobile banking, virtual marketplace apps, and digital wallets. Mobile commerce has several benefits for business owners, including faster purchases, better customer experience, and increased customer engagement.