Nepo is short for "nepotism baby," a term that gained popularity in 2022 to describe the children of celebrities who have succeeded in careers similar to those of their parents. These individuals are often perceived as having an unfair advantage in their careers due to their parents fame and connections. The term can be applied to offspring of actors, musicians, producers, or other industry insiders who have benefited from their parents' status while launching their own careers.
Nepo babies are sometimes met with criticism, as their success is seen as a result of nepotism rather than their own talent or hard work. However, some argue that not all nepo babies are the same, and there is a spectrum of privilege and opportunity that varies among individuals.
