A permanent blow dry, also known as a Brazilian blow dry or keratin treatment, is a hair treatment that aims to eliminate frizz, relax unruly hair textures, and create a smooth, shiny, and manageable hair texture
. The treatment is suitable for various hair types and is particularly beneficial for those with fine, flat hair or hair that tends to go haywire in damp or humid weather
. The process involves applying a keratin treatment to the hair, which is then blow-dried and straightened to create a long-lasting smooth effect
. The treatment is not completely permanent, lasting up to three months, but it is semi-permanent, meaning it fades gradually
. Some key aspects of a permanent blow dry include:
- Ingredients : The treatment contains a low percentage of formaldehyde and uses natural keratin and glycolic acid to reduce frizz and rebuild the hair
- Texture : The results of a permanent blow dry are not poker straight but rather luxuriously smooth
- Duration : The treatment takes about an hour to two hours, depending on the hair length and texture
- Aftercare : To maintain the effects of the treatment, it is essential to use proper hair care products and avoid washing the hair too frequently
Overall, a permanent blow dry is a popular choice for those looking to smoothen and manage their hair on a daily basis, especially in humid or wet climates