Snapstreaks are a feature on Snapchat that tracks how many consecutive days two users have sent Snaps to each other. To start a Snapstreak, both users must send and receive at least one Snap within a 24-hour window for three consecutive days. Once a Snapstreak has been established, a flame emoji appears next to the users name, along with a number indicating the number of days the Snapstreak has been going on. The longer the Snapstreak lasts, the higher the number next to the flame emoji becomes, and users can earn additional emojis, such as the 100 emoji or the mountain emoji, for longer Snapstreaks. Its important to note that Snaps sent to group chats do not count towards Snapstreaks. Snapstreaks are popular among young people and are seen as a way to promote friendship and competition.