Makeup primer is a preparatory product that is applied after your skincare routine to create an ideal canvas to hold onto whatever makeup comes afterward, like foundation, tinted moisturizer, or concealer. It is used as a base to improve the rest of your makeup application and can enhance many parts of your beauty routine, including ensuring that your makeup won’t crease or settle in your fine lines and ensuring it stays in place. The use of primer helps in preparing your skin and creates an ideal canvas to hold the makeup you apply on top. It can also be used to prime your eyelids to make sure your eye makeup stays put. There are different types of primers in the market, each with a different texture and use. For example, a silicone-based primer smooths your skin, blurs your pores, and is slightly tacky when applied, which helps your makeup adhere to it better and helps it last longer. A little goes a long way with primer, and too much can sabotage your makeup look before you ever get to apply your foundation or concealer.