what is vas subscription

Value Added Services (VAS) are additional services offered by telecom service providers to customers beyond the core services like SMS, voice calls, and data access. VAS can be categorized into consumer behavior VAS, network VAS, and enterprise VAS. Examples of VAS include caller tunes, horoscopes, SMS alerts, and mobile banking. VAS can be provided by the mobile network operator themselves or by a third-party value-added service provider. VAS subscription refers to the payment of a monthly fee for any services provided by the seller beyond the standard services. The cost of VAS subscription varies depending on the service provider and the type of service subscribed to.