what is website migration

Website migration is a significant change to a website that can impact its structure, performance, or traffic. It commonly involves moving from one domain to another, transitioning from HTTP to HTTPS, or changing the URL structure. The process requires careful planning and execution to avoid potential negative effects on the site's performance and search engine rankings. It may involve coordination across multiple teams and the use of various tools such as website crawlers, analytics tools, and keyword rankings trackers. Website migration can be necessary to improve a website's functionality, features, or online visibility, but it should be approached with caution to minimize risks and ensure a smooth transition