what is wonder restaurant

2 weeks ago 11
Nature

Wonder restaurant is an innovative food delivery and dining concept that operates like a multi-restaurant food hall from a single shared kitchen. Founded by Marc Lore in 2018, Wonder offers a "fast fine" dining experience, allowing customers to order from many different restaurants simultaneously in one order. The meals are prepared in shared kitchens with menus curated by well-known chefs like Bobby Flay and Michael Symon, and some restaurants are exclusive to Wonder. Wonder combines efficiency, technology, and quality by owning the restaurant concepts, recipes, delivery network, and kitchen operations. Customers can choose from up to 30 restaurants in one location, with food cooked and delivered quickly, often within 30 minutes. The platform emphasizes vertical integration, handling everything from recipe creation to fulfillment, and offers delivery, pickup, or dine-in options depending on the location. Initially starting with delivery via trucks, Wonder has expanded to physical locations, including spots inside Walmart stores, and aims to densify in the Northeast U.S. It also recently acquired companies like Grubhub and Blue Apron to enhance its offerings. The concept is described as not just a ghost kitchen but a curated food hall under one roof with fast, high-quality meals across multiple cuisines all delivered in one order. This model has quickly grown with many locations opening across the U.S., aiming to combine convenience, variety, and quality.