when are amazon prime days

Amazon Prime Day 2025 will take place from Tuesday, July 8 to Friday, July 11, giving Prime members four days to shop exclusive deals across many product categories. Additionally, there is a second related event called Prime Big Deal Days (sometimes called October Prime Day), which will be held on October 7 and 8, 2025. This event typically offers deals on holiday-related items and kicks off the holiday shopping season for Prime members.