when are prime deal days

Amazon's Prime Deal Days (also known as Prime Big Deal Days or October Prime Day) in 2025 are scheduled for October 7 and October 8. The event starts at 12:01 a.m. PDT on October 7 and ends at 11:59 p.m. PDT on October 8. During these two days, Prime members get exclusive access to significant discounts across many categories including electronics, fashion, home, kitchen, and more. New deals drop throughout the event, some as often as every few minutes during select periods. To participate, membership in Amazon Prime is required. This event is considered an early holiday shopping kick-off with deals similar to Black Friday but held in October.