The TV series "The Rumour" was filmed primarily in Budapest, Hungary, which stood in for the fictional English town of Flinstead. Production used various locations around Budapest, including city courtyards, nearby forests in the Buda Hills, and distinctive residential homes. Budapest was chosen as the setting to create a modern English town, with indoor and outdoor scenes reflecting village life, shops, offices, and countryside walks. Filming took place mainly in late 2024, particularly December, and the series premiered on Channel 5 in September 2025. Notable spots include a courtyard "emporium" built to represent multiple locations, Buda Hill forests for outdoor scenes, real houses for character homes, and the Gerlóczy Kávéház café in Budapest.