LeBron James' "Second Decision" announcement was streamed primarily on his social media platforms, including X (formerly Twitter) and Instagram Live. There was no specific broadcast network for the event, but it was widely expected and confirmed to be available on these social media channels. Some speculation also mentioned potential streaming through YouTube and a possible Amazon Prime Video collaboration, but his own social platforms were the main outlets used for the announcement at 12 p.m. ET on October 7, 2025.
