Most major retailers run Black Friday sales, especially big-box, department, electronics, fashion, home, and online-only stores.
Major general retailers
These are typically the biggest sources of wide-ranging Black Friday deals across categories like electronics, toys, clothing, and home.
- Amazon (sitewide and Lightning Deals).
- Walmart (in-store and online doorbusters).
- Target (electronics, toys, small appliances, clothing).
- Costco, Sam’s Club, BJ’s Wholesale (members-only deals on TVs, appliances, food, and household items).
Electronics and tech
These focus on TVs, laptops, tablets, phones, gaming, and accessories.
- Best Buy (TVs, laptops, consoles, smart home, appliances).
- Dell, HP, Lenovo (direct-from-manufacturer PC and laptop deals).
- Samsung (TVs, monitors, phones, appliances via its own site).
- B&H Photo, Newegg, GameStop (cameras, PC parts, games, consoles).
Department and fashion stores
These stores run large promotions on clothing, shoes, accessories, and beauty.
- Macy’s, Nordstrom, Nordstrom Rack, Bloomingdale’s.
- Gap, Old Navy, Banana Republic, Athleta, Madewell.
- Aritzia, Lululemon, Columbia, REI and many other apparel brands.
- Online fashion platforms like Zalando (in Europe) also host large Black Friday events.
Home, furniture, and specialty
These focus on furniture, home decor, kitchenware, tools, and mattresses.
- Home Depot, Lowe’s (tools, appliances, holiday decor).
- Wayfair, West Elm, Frontgate (furniture and home decor).
- Sur La Table, Our Place (cookware and kitchen gadgets).
- Mattress brands like Helix, Leesa, DreamCloud run dedicated Black Friday mattress sales.
How to find sales near you
- Check the “Black Friday” or “Deals” page on any store’s website or app; most have a dedicated hub during this period.
- Look at local circulars or each retailer’s weekly ad online to see which nearby branches are participating and what’s in stock.
