Cîroc is owned by Diageo, the multinational spirits company. Diageo has been the primary owner of the brand since it acquired Cîroc in 2007, with the brand also being trademarked and marketed globally by Diageo. In recent years there have been ownership and rights restructurings in North America as part of broader portfolio and distribution strategies, but Diageo remains the overarching owner of the Cîroc brand and its trademarks.
