The communication model that uses one-way communication is the Linear Model of Communication. This model depicts communication as a one-way flow where the sender transmits a message to the receiver without expecting feedback or interaction. The receiver's role is passive, focusing on decoding and understanding the message, but there is no opportunity for the receiver to respond or provide feedback. Examples of this model include television broadcasts, radio programs, speeches, and written communications where information flows only from sender to receiver
. Specifically, the Shannon-Weaver model, a foundational linear communication model, illustrates this one-way transmission process where a source sends a message through a transmitter and channel to a receiver and destination, without feedback loops
. In summary, the Linear Model (including Shannon-Weaver and related models like Aristotle’s and Lasswell’s) is the primary model associated with one-way communication.
