90s makeup trends were diverse, ranging from natural and grunge looks to brighter and more glittery styles. The focus of most 90s makeup was on the eyes and lips, with eyeshadow and eyeliner being key elements. Natural foundation was also popular to allow the eyes and lips to pop, with matte foundation being the standard base for most looks. Blush was not the focus of most styles and tended to be more of a light dusting in pink or warm tones on the apple of the cheek. Body glitter was also popular, especially among teens and young adults.
Some specific 90s makeup trends include:
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Frosted eyeshadow: Frosted makeup in 2023 is a little more curated and less about covering every surface. It can be paired with dewy skin and clear gloss.
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Brown lipstick: Brown lipstick was a popular trend in the 90s and is making a comeback in 2023. Achieving the 90s brown-lipstick look is one of the easiest trends you can try with just one simple product.
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Bitten red lips: Red lips never go out of style, and the 90s saw a trend towards a more natural, "bitten" look. This can be achieved by applying red lipstick and then blotting it with a tissue to create a more subtle effect.
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Sheer metallic lids: Sheer metallic lids were a popular trend in the 90s and are still loved today. They can be achieved by applying a sheer metallic eyeshadow to the lids.
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Vinyl lips: Vinyl lips were a trend in the 90s and are making a comeback in 2023. They can be achieved by applying a high-shine lip gloss over a bold lipstick.
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Minimalism and no-makeup makeup: Minimalism and no-makeup makeup were popular trends in the 90s, with natural skin tones and a cool "I dont care" vibe being the focus. This trend was popularized by supermodels such as Kate Moss.
It is important to note that some 90s makeup trends, such as ultra-thin eyebrows, have not stood the test of time.
