Shein is an online fast-fashion retailer that produces thousands of garments and accessories at a rapid pace. The company was founded in 2008 by Chris Xu as an e-commerce site selling wedding dresses that were made in China, later adopting the name SheInside. In 2015, Xu shifted the business to focus on fast-fashion apparel and rebranded as Shein. Sheins AI technology creates new clothing at a record pace, and the company sells clothing that is cheaply and rapidly produced, then sold at incredibly low prices — many items are under $10. Shein is the worlds largest fashion retailer as of 2022, and the company is worth $100 billion.
Sheins popularity has grown significantly in recent years, and the company is the second most-downloaded shopping app in the US. Shein has more followers on TikTok than any other apparel retail brand and is the most Google-searched apparel retailer in the US. The average Shein shopper spends $100 a month on clothing.
However, Sheins fast-fashion model has raised concerns about its impact on the environment and labor practices. Shein is a fast-fashion retailer, meaning they rapidly produce tons of clothing to keep up with the latest fashion trends. Clothes are made from lower-quality materials, and their shelf life is very short. Sheins clothing is made from cheap material, and the company has been accused of ripping off designs from other designers. There have also been reports of human rights violations and an environmentally-unsustainable model.
In summary, Shein is an online fast-fashion retailer that produces thousands of garments and accessories at a rapid pace. The company is known for its cheaply and rapidly produced clothing sold at incredibly low prices. However, the companys fast-fashion model has raised concerns about its impact on the environment and labor practices.
