VAS stands for Value Added Services, which are additional services provided by telecom service providers beyond the core services like SMS and voice calls. Vodafone offers various VAS services such as caller tunes, name tunes, profile tunes, contest packs, and more. These services are not included in the regular recharge pack and require an additional fee to be paid by the user. Vodafone does not provide a free caller tune subscription, so users have to pay a nominal fee to the company. Prepaid users pay Rs 36 for 28 days, and postpaid users are charged Rs 36 per month and Rs 15 for 90 days.
VAS services can be categorized into consumer behavior VAS, network VAS, and enterprise VAS. Mobile VAS services can include SMS, MMS, data access, live streaming, location-based services, and more. These services can be supplied either in-house by the mobile network operator or by a third-party value-added service provider.
To activate or deactivate VAS services, users can follow the instructions provided by their mobile operator. It is important to note that VAS services may require mobile operators to collect users personal data, which can be a concern for privacy.
