where did adrian portelli make his money

Adrian Portelli made his money primarily through his entrepreneurial ventures, especially the creation and operation of LMCT+, a subscription-based platform that connects consumers with local merchants and offers exclusive discounts and prizes. LMCT+ generates significant revenue through monthly subscriptions, contributing an estimated $50 to $70 million annually. Additionally, Portelli has amassed wealth through strategic real estate investments, including purchasing luxury properties such as a penthouse in Melbourne valued at around $39 million and multiple properties from the Australian reality TV show The Block. He also built early wealth by developing and selling mobile apps, as well as through luxury car investments and sales. As of 2025, his net worth is estimated at around AUD 1.3 billion (approximately $1.03 billion USD), highlighting the success of his diverse business ventures and investments in property and luxury assets.